New firm offers shoe comfort in a purse

CocoRose London has unveiled its new purse design, intended to relieve women who choose to wear high heels but whose feet need some occasional relief while out and about.

Inside the purse is housed a small pair of foldable satin pumps to rescue women whose feet can no longer cope with the strain of their awkward high heels.

The beautiful leather purse is also adjustable so that the rejected heels can be stashed away for use later in the day or to be hurled back into the cupboard once safely home.

These foldable flats are available in subtle tones of brown or black for those intending to wear them for work or everyday use.

Alternatively, for women who wish to take them on nights out, they can be found in more extravagant colours, such as green, pink, light gold or electric blue, to make more of an impact.

Meanwhile, this year fashionistas and shoe lovers will be eagerly trying to guess which style will win the battle between loafers and pumps, for while pumps have a classic charm and are elegantly comfortable, loafers retain an uncool cool.